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Among the many surveys proposed in WWII among U.S. troops in Europe included Coke vs. Pepsi. Although General Thompson reported it would be done "over my dead body."
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WWII European Theater Army Records
›2 - Miscellaneous File
›461 - CMD and Staff Conference Notes, TSFET, COMZ, SOS, ETOUSA, Nov 1944-Jan 1946
Source: The National Archives
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